HelpAReporter.com (HARO) is a website that helps reporters find reliable sources they can quote in their news stories. In exchange for an expert quote, the source is usually given a link back to their website. The site is free to use and only requires your time to peruse and respond to those leads that are emailed to you each business day. … More

If you operate a towing service and are wondering why your website is not ranking well in Google, it could be because you have missed some basic SEO fundamentals. In this post, I’ll share an example of what I found in 5 minutes while reviewing a random towing site I found online. I’m hoping the owner will benefit from the … More

According to an announcement made by Google on February 26, 2015, the answer is, “Yes.” In Google’s Webmaster Central blog, the Feb 26th entry is titled, Finding More Mobile-Freindly Search Results and contains information about algorithm changes that will take place beginning April 21, 2015. The post announces that the 4-21 algorithm change will make, “…two important changes to help users discover … More

While many orthodontists get new patients referred to them by dentists, there is no doubt that many consumers are using the internet to find an orthodontist. According to Google’s keyword planner, the term “orthodontists” is searched 1,900 times each month in the United States and 2,900 times per month globally. With the average cost of braces being $5,000 for kids … More

A common question I get from business professionals and business owners is: “How do I get my business to rank in a nearby city where I don’t actually have a physical office?“ You have 2 ways to try to do this: Doorway Pages Faux Office Locations Before we explore each of these two strategies, let me clarify our purpose with an example: … More